ANALYSIS POSTER MC DONALD (click on it) : McDonald ad description
Vocabulary to learn (click) : advertising vocab
VISUAL ADS : go on this website and do the exercice online.
Copy and fill in the chart:
The Maslow pyramid : this is what advertisers use to promote their products. Look at it carefully and think about it when you watch an advert!
Ads can also be used for awareness campaigns. This one example. Watch and analyse. Can you post other examples on the website?
Watch entirely or at least until 4’27. Look up online (wordreference) for the vocabulary (adjectives) that you don’t know.
Focus on the passage from 1’37 to 2′. Write what this couple says. What is your reaction? Answer on this website ! (at the bottom of this page)
An interview with Stephen Clark :